For Consumer Personal Use Licenses
An inexpensive Personal Use License may be appropriate for your needs as you consider Lee Foster’s photos. Personal Use Licenses are quite economical, starting at $1.99.
What is a Personal Use License? Well, suppose you want a photo to make your own personal photo prints. What if you want an image for your own greeting cards as a home creative project? Suppose you have a blog or a school project and would like to have a photo illustration. Inexpensive Personal Use Licenses are the proper and legally correct path to pursue for such uses.
All of Lee’s 6,000 photos are available to a consumer for a Personal Use License at Lee’s PhotoShelter site at http://stockphotos.fostertravel.com.
How to see the photos and move one to a Shopping Cart is described in some detail at Photos
Read over that section to become familiar with the process.
Note that beyond Prints and Products, after you put a photo in the Shopping Cart, the third tab to the right is Downloads. That’s where you find the Personal Use Licenses.
There are two types of Downloads: Commercial License (mainly for editors seeking content for their publications) and Personal Use License (for consumer uses).
The Commercial License does not generally apply to a consumer. That license is for the editorial buyers who want to publish photos in magazines, books, and for other commercial uses. It also applies to art directors looking for photos for various commercial products. It would apply to a consumer who wanted to make products for sale.
That leaves Personal Use Licenses. What is this?
All of Lee Foster’s photos are copyrighted and registered. They must be properly licensed for personal use purposes. It is important to do the right thing and properly license an image for personal use. Educate the people around you that it is illegal, a violation of copyright law, to use photos without a proper license.
The license for Lee’s photos is not difficult to arrange and is not expensive, starting at just $1.99.
Just as for Prints/Products, move the image to the Shopping Cart, then click on Downloads and select Personal Use License.
The prices, which you pay through PayPal, are quite reasonable and are based on size. For instance:
$1.99 for an image with 500 pixels on the long side
$2.49 for a medium 1,500 pixels in the long side
$2.99 for a fairly large file of 2,500 pixels on the long side
$3.99 for Lee’s original hi-res file size of 5,300 pixels on the long side
As with prints, you make the modest payment at Checkout through PayPal, and will then have the OK to download.
Lee’s photos are also available to you in a special way that does not require a license and may interest you. When you look at some of Lee’s articles, you will note a slide show at the top of the article. Mouse over the little triangle on the lower right on the photo. You will be prompted that you can grab the embedded code for the slide show and put it on your website or in your blog. The embedded code will generate the same slide show on your site that you see on Lee’s site. This is perfectly legal for you to do. But why?
Lee makes this available to you for free as part of his active marketing effort. You are not publishing his photos. You are just grabbing the code to a slide show on Lee’s PhotoShelter site. This might be a pleasing illustration for your purposes. Lee’s intent is to create these slide shows for all of his 250 subjects, and some of those subjects may coincide with your interests and your visual needs.
Lee believes that his slide shows, which are available free to you for use on your website or blog, will benefit him. Consumers will be pulled back to his PhotoShelter site at http://stockphotos.fostertravel.com, where some of them will buy prints, products, and personal use licenses.
The consumer may also be drawn back to Lee’s home website at http://www.fostertravel.com where they might buy his books or browse around his 250 articles and the Google Ads, clicking occasionally a useful ad. That is what active marketing means in this context.
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